Special Events & Marketing Manager

Began at Rebecca Minkoff's New York flagship in a client-facing retail and styling role, delivering personalized styling recommendations and product selection within a technology-enabled shopping experience that integrated digital and in-store touchpoints.

Promoted to establish and lead the brand's Special Events & Marketing function, planning and executing events, influencer activations, and brand experiences across four U.S. flagship stores and wholesale partners.

Collaborated with cross-functional teams and external brand partners to support marketing initiatives and drive customer engagement, coordinating event logistics, vendor and partner communications, guest management, and on-site execution.